ExoBusiness

It’s possible that—like the thought of marketing and sales—the thought of networking may make you cringe. When most service professionals hear the word “networking,” they think of the old school business mentality of promotional networking at meet-and-greet events where everyone is there to schmooze and manipulate one another in an attempt to gain some advantage [...]

How many e-mail messages do you send everyday?  You’re probable missing out on a simple, inexpensive marketing tool.  Seize the opportunity to promote your business to a highly targeted market without spending a dime by utilizing your e-mail signature line.
If your email signature line only contains your name and contact information, you’re missing out on [...]

Many entrepreneurs market via outreach events, be it trade shows or presenting seminars, and budgets to schmooze clients and impress friends are getting tight.
Now that the economy is back in the spotlight, the time is here to tighten our belts and squeeze that marketing dollar until it squeals.  Believe me the rhetoric that the economy [...]